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HEC: Ecole des Hautes Études Commerciales, (1996-2003)

Jury since 1996, for the last degree of MBA of « HEC Entrepreneur », under the direction of Mister Robert Papin.

ESMOD International : (1997-1999)

- Pedagogy coordination
- Creation of an MBA
- Teacher at Esmod Japon, Tokyo

Project MBA Esmod International

Creation of an MBA (3 years), to go through the current degree of fashion-designer/dress-designer.
Promoting a cursus of the General Certificate of Education +5, based upon the needs of the Europeean Commission.
This new project is based on a very high level of teaching.
All the teachers are knowned specialists.
The students are coming from the entire world and selectionned for their high level of competences (Interview and books).
The program is alternatively made of projects for firms and inside the firms.

Institut Franco-Japonais Tokyo (1997-1999)

Master of conference of fashion history, for high level students, and japanese business men working in fashion industry.

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EK Finances (France Luxury Group)/ Paris (1999-2002)

Market analysis to create a ready to wear collection for men
(Confidential document)

- Consumption
- Competition
- Exportation
- Evaluation of the brands of the group
- Evaluation of licences
- Trends analysis of the men market
- Strategicals targets for each brand
- Propositions

IPSOS Paris : (1999-2005)

Institut of public opinion poll and information upon the consumption /Paris

Creation of Trend books « special Japan » and « special Great-Britain » for international big companys.

Creation of « Trends-scouts » since 1999 in collaboration with Nicolas Finet (N2)

- Creation of illustrated trend books marketing.

- Analisys and data bases concerning the consumption and the life style of the young japanese generation (18/25 years old).

- Subjects : fashion, movies, music, food, art, travels, cosmetics, new technology...

Each « Trend-scout »take more than 300 pages and done every year.

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DMC /Paris (2003)

World leader of thread fabrication

Investigation for a dynamisation of the brand products into the world of fashion (Confidential document)

1/ First project " créateur " For Haute Couture
2/ Second project " trendy " : For Image

Conceptual use of the products of the brand in the univers of photo, make-up, hair style and design, to reforce the image of DMC in the current trend.

Chanel Parfum /Paris (2003-2004)

Pre-concept marketing for the thought to create a new fragance : (Confidential document)

- Historical values
- Actuality Values
Brand coherence
Synthesis and orientation


Communication director

1. Institutionnal Communication
2. Event Communication and Presse
4. Proposition for a Web site «Spécial Bordeaux »

1. Institutionnal Communication

Elaboration of a joint venture between ESMOD Bordeaux, and « la Mairie de Bordeaux ».

Results :
Casual help for the event of the end of the year : Inscription in the cultural pages of the mayor official site Internet, press communication and information of the event upon all the electronics windows of the city.

ESMI : ( Superior school of the jobs of Image)
Creation of an institutionnal film for ESMOD Bordeaux.
Following the technical aspects with the teachers and the students of ESMI until the final result.
Réalisation of the film of the defilé, following technic and creation of the DVD.

2. Event Communication and Press

ID Chanvre :
Communication around the creation of original suits in chanvre made by the students of ESMOD Bordeaux

Creation of the press folder
Creation of the press communiqué